Successfully Providing Business Solution for seven decades


The Largest Business Expert !

Genena is a family-owned business that is dedicated to the welfare of the community that’s been its home since 1951. Genena is making great efforts in intangibles assets such as: innovation, excellence, and long-standing connections.

Our customers appreciation for the quality of our products is only surpassed by their regard for the quality of our business relationship, which is something on which we put the highest value.

Our mission is to deliver quality wood for a fair price. We focus customers satisfaction and safety as long as we supply them and while they are using our products.

Company Profile

Genena boasts with a tradition of a trustworthly supplier of hard beechwood types and specializes in the preparation and classification of the famous Bosnian beechwood with the record of many satisfied buyers around the globe. Genena is indeed the avant-grade of the industrial marketing in the region.
Genena is not just a mere raw material exporter: our team is specialized in maintaining and delivering the fine characteristics of beechwood to our customers. Our system for preparation, sorting and distribution of materials for its final procession guarantees to our customers they can be absolutely confident that they are getting the best of our material as well as comprehensive and timely support.

In order to comply with our customers expectations, Genena has developed distribution point throught Bosnia and Herzegovina and the Adriatic and European ports, as well as a special quality graduation system, which assists the customers to obtain - easly and with no mistake - the best possible wood for the price they are paying, with zero defect.

Genena operates with 56.000 sq. m. of warehouse area located in Usora and Bosanski Petrovac, north and western Bosnia and Herzegovina. Our beech products are found in some of the finest enteriors and most exclusive hotels, villas, offices, even museums, on different locations worldwide.

Now, Genena remains deeply committed to the values upon which we were founded: high business standards, the artistry of wood processing with generations working together for the welfare of our local community.

Our People

Explore Solutions

Amir 3

Amir Dizdarevic

Managing director

Admira Turkic

marketing manager

Emir Dizdarevic

operations manager

Ozren Ozzy Stakic

Sales executive

Faris Mesic

sales executive